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Welcome, Friend!

Welcome to The Front Row. We are grateful for your support over the years and hope to enjoy The Front Row with you.

John E. Rempe
Master Distiller & Master Blender, Lux Row Distillers

Welcome, Friend!

Your application to The Front Row has been accepted. We are grateful for your support over the years and hope to enjoy The Front Row with you.

John E. Rempe
Master Distiller & Master Blender, Lux Row Distillers

Membership

Look forward to the benefits you’ll receive as a founding member of The Front Row.

EXCLUSIVE BENEFITs

Rare Whiskey

Every quarter, members are presented with a bottle of some of the rarest whiskey from the Lux Row family of brands including Blood Oath and Distillery-Exclusive Lux Row 12-Year.

VIP Access

Special treatment at Lux Row Distillers including a “skip-the-line” benefit, allowing you to skip the  line to secure a purchase on bottle-release day, and the chance to thieve a taste straight from a barrel whenever you're visiting.

Members-Only Events

Events such as a guided barrel selection, mixology tutorials, and special dinners with whiskey pairings to give you the best Lux Row Distillers has to offer each season.

With many more additional year-round benefits, below you’ll find the extensive and detailed list of everything included with a membership to The Front Row.

RARE WHISKEYS

Below is the initial selection of our most sought-after whiskeys that you will receive included with your membership. Chosen for their story and incredible flavor, each bottle is presented to members with insights directly from the Lux Row team on how the whiskey was crafted and why it’s so important to the distillery. Allocation is guaranteed as Master Distiller and Blender John Rempe personally sets aside a bottle for each member — leaving fewer bottles available for the general public and giving you access to our most limited whiskey.

November RELEASE

Lux Row Small Batch PX Sherry Finish

One of our newest and most unique offerings Lux Row Small Batch PX Sherry Finish starts with handpicked, expertly blended barrels followed by a precise PX Sherry cask finish. PX Sherry is an intensely rich and sweet wine made from overly ripened, sun-dried grapes. The finishing process, a vigilant resting, imparts an aromatic bouquet of dried figs and dates, decadent flavors of grape syrup and candied fruit, followed by hints of spice, roasted coffee, and dark chocolate.

FEBRUARY RELEASE

Old Ezra 7 Year Rye Single Barrel

Old Ezra 7 Year Single Barrel Rye is crafted from one of our signature rye whiskey recipes, featuring 51% rye, 45% corn, and 4% malted barley. Aged for at least 7 years, it offers rich tasting notes of chocolate, vanilla, honey, with a spicy tobacco finish. Bottled at full proof (114 proof), the barrel selected for our Front Row members was carefully handpicked by our single barrel selection team and director, ensuring an exclusive and premium experience.

“This tasty 7-year-old rye offers slightly sweet and oaky tones with hints of vanilla and honey, and it finishes with a warm touch of spice and tobacco.”

— John Rempe, Master Distiller and Master Blender

APRIL RELEASE

Blood Oath Pact 11

A masterful union of premium extra-aged bourbons with a unique yearly pact, each one never to be made again.

"I have the ability to sample many of the finest bourbons available to make the perfect blend for each Blood Oath Pact."

— John Rempe, Master Distiller and Master Blender

June RELEASE

Lux Row Distillers 12 Year Double Barrel

One of our most cherished creations, this Kentucky Straight Bourbon Whiskey was made to commemorate the grand opening of Lux Row Distillers. Each bottle features a combination of two extra-aged barrels (aged a minimum of 12 years) and bottled at cask strength (118.4 proof). The 118.4 proof commemorates the grand opening of the distillery on April 11th, 2018. It offers rich tasting notes of cinnamon, caramel and vanilla with a warm and spicy finish.

October RELEASE

Membership bottle to be revealed

This bottle release remains a mystery for now, but rest assured—it will be worth the wait

October 2024 RELEASE

Lux Row Small Batch PX Sherry Finish

One of our newest and most unique offerings Lux Row Small Batch PX Sherry Finish starts with handpicked, expertly blended barrels followed by a precise PX Sherry cask finish. PX Sherry is an intensely rich and sweet wine made from overly ripened, sun-dried grapes. The finishing process, a vigilant resting, imparts an aromatic bouquet of dried figs and dates, decadent flavors of grape syrup and candied fruit, followed by hints of spice, roasted coffee, and dark chocolate.

FEBRUARY 2025 RELEASE

Old Ezra 7 Year Rye Single Barrel

Old Ezra 7 Year Single Barrel Rye is crafted from one of our signature rye whiskey recipes, featuring 51% rye, 45% corn, and 4% malted barley. Aged for at least 7 years, it offers rich tasting notes of chocolate, vanilla, honey, with a spicy tobacco finish. Bottled at full proof (114 proof), the barrel selected for our Front Row members was carefully handpicked by our single barrel selection team and director, ensuring an exclusive and premium experience.

“This tasty 7-year-old rye offers slightly sweet and oaky tones with hints of vanilla and honey, and it finishes with a warm touch of spice and tobacco.”

— John Rempe, Master Distiller and Master Blender

APRIL 2025 RELEASE

Blood Oath Pact 11

A masterful union of premium extra-aged bourbons with a unique yearly pact, each one never to be made again.

"I have the ability to sample many of the finest bourbons available to make the perfect blend for each Blood Oath Pact."

— John Rempe, Master Distiller and Master Blender

June 2025 RELEASE

Bottle to be revealed

This bottle release remains a mystery for now, but rest assured—it will be worth the wait

Members-only events

Each quarter, members of The Front Row will be hosted for a special, themed event at Lux Row Distillers, featuring a thoughtfully curated tasting. Join the Lux Row team for a one-of-a-kind chance to taste through the history of our most storied brands and gain firsthand knowledge about the process from some of the greatest minds in the industry.
Every event is an exclusive opportunity to enjoy great food, conversations, and amazing tastings with fellow whiskey enthusiasts.
The first event is on October 19th
You can RSVP after completing enrollment

October 19, 2024

Member Welcome Celebration

A celebration to welcome you into The Front Row by the Lux Row team and an opportunity to meet your fellow members. The event will also feature insights into Lux Row Small Batch PX Sherry Finish and how to enhance its flavor profile through progressive cocktail pairings. As with every in-person gathering for The Front Row, expect a special tasting of whiskeys few will ever get to experience.

Winter 2025

An Evening with Ezra

Taste through our Ezra Brooks portfolio that includes Ezra Brooks Port Cask Finish, Old Ezra 7 Year Straight Rye, and Old Ezra 7 year Kentucky Straight Bourbon. Ezra Brooks has a history dating back to the 1950s and members will get to experience the nuanced differences between finishes and bottles with each sip. As you gain an intimate understanding of what sets this line of whiskey apart in our collection, our Single Barrel Team will provide professional insights on Lux Row Distillers's Single Barrel Selection Programs.

Spring 2025

Blood Oath Tasting with Master Distiller John Rempe

Taste through the Blood Oath expressions of years past while learning the story of Blood Oath from the person who created it, our Master Distiller and Master Blender John Rempe. Blood Oath was the bottle that the Lux Row team cracked open and enjoyed on the patio of the Stone House when they found the property that is now 1 Lux Row in Bardstown, KY. This is an incredibly rare opportunity and provides The Front Row members with one of the most intimate experiences possible from Lux Row Distillers.

summer 2025

Front Row Founders Dinner with The Lux Family

Join the Lux Family for an exclusive dinner and learn from their personal stories how they built their company. Gain intimate details about how Luxco was built from the ground up, starting all the way back in 1958, and what led them to build their distillery on the Kentucky Bourbon Trail. It's a one-of-a-kind chance to experience an evening of conversations that will truly make members of The Front Row a part of the Lux Row family.

February 14, 2026

Valentines Day Member Happy Hour

Join us on for a Valentines Day happy hour! Members will have Stone House access and their own curated Valentines Day cocktails and neat pours available from 2-4 pm. Come enjoy a cocktail before heading out for date night!

December 13, 2025

Member-Rendezvous at The Stone House

You are invited to a special celebration to take place during our Lux Row Holiday gathering on Dec 13, 2025. While everyone is invited to attend our festivities that will take place at 1 Lux Row, Front Row members will have the opportunity to sneak away for a special rendezvous in the Stone House. Enjoy special appetizers and exclusive pours in an area that will be closed off exclusively for The Front Row.

October 19, 2024

Member Welcome Celebration

Meet and learn about your fellow Front Row members, and the Lux Row team, as we gather in our famous Rickhouse for an evening of conversations and exquisite sips from our newest release, Lux Row Small Batch PX Sherry Finish. Gain an education in how to enhance the bourbon’s flavor profile through progressive cocktail pairings and gain professional insights into the art of mixology.

Founding Member Exclusive: as a special welcome to the family, you’ll have the opportunity to purchase a bottle of Blood Oath Pact 8 and 9 from our personal vintage collection.

February 21, 2025

An Evening with Ezra

Join your fellow members on the search for the perfect barrel and learn from our Single Barrel Team what to taste for when making a selection. You’ll get to taste through our Ezra Brooks portfolio that includes Ezra Brooks Port Cask Finish, Old Ezra 7-Year Straight Rye, and Old Ezra 7-Year Kentucky Straight Bourbon. Learn about the nuanced differences between finishes and bottles and the history of a whiskey that dates back to the 1950s.

Founding Member's Exclusive: As member, you'll get to hand-select a single barrel as part of the event. Bottles of this barrel will be available for purchase at the distillery.

April 25, 2025

Blood Oath Tasting with Master Distiller John Rempe

Taste through the Blood Oath expressions of years past while learning the story of Blood Oath from the person who created it, our Master Distiller and Master Blender John Rempe. Blood Oath was the bottle that the Lux Row team cracked open and enjoyed on the patio of the Stone House when they found the property that is now 1 Lux Row in Bardstown, KY. This is an incredibly rare opportunity and provides The Front Row members with one of the most intimate experiences possible from Lux Row Distillers.

Founding Member's Exclusive: members will take home a bottle of Blood Oath Pact 11 as part of this event.

April 24, 2026

April 24, 2026

VIP Blood Oath Release Party

Blood Oath was the bottle that the Lux Row team cracked open and enjoyed on the patio of the Stone House when they found the property that is now 1 Lux Row in Bardstown, KY. This is an incredibly rare opportunity and provides The Front Row members with one of the most intimate experiences possible from Lux Row Distillers. Enjoy expertly crafted cocktails, curated pours, a full dinner spread, and live music, all shared in the company of fellow members.

July 18, 2025

A Summer Evening with Philip Lux

Join Philip Lux for an exclusive evening and learn from his family’s personal stories about how they built their company. Gain intimate details about how Luxco began from the ground up, starting all the way back in 1958, and what led them to build their distillery on the Kentucky Bourbon Trail. It’s a one-of-a-kind chance to experience an evening of conversations that will truly make members of The Front Row party of the Lux Row family.

October 10, 2025

Front Row Fall Open House

Join us this Fall for an exclusive unveiling of Rebel 100 Bourbon Finished in Cabernet Franc Cask — a new expression that marries robust Kentucky tradition with the elegance of French wine cask finishing. This evening promises tasty pours, hearty fare, and a spirited atmosphere designed for conversation and discovery. Be among the first to experience this limited-edition bottle crafted for those who savor character with every sip.

Founding Member's Exclusive: This will be a bonus 5th event only given to founding members of The Front Row.

Additional benefits

Masterclasses and Virtual Experiences

Meet The Maker: Master Distiller John Rempe

Our very own Master Distiller and Blender John Rempe will offer personal insights and anecdotes spanning his distinguished career in whiskey.

Behind-The-Scenes Chemistry

Behind the scenes chemistry lesson in our whiskey laboratory.

Cocktails & Conversation

Craft a cocktail with our Lux Row Mixologist while talking with the Lux Row team.

VIP Access to Lux Row Distillers

Steal a Taste

Exclusive options to thieve a pour from our Warehouse Single Barrel whenever you are in the distillery.

Access to The Stone House

Members-only access to The Stone House during select annual events.

Members-only Cocktails

When at Lux Row Distillers, you will be able to request a members-only cocktail.

Priority Access to Additional Rare Bottles

Skip the Line

Show your membership ID and skip the line on distillery-exclusive bottle drops.

First-to-know Bottle Drops

Advanced notifications to select rare whiskey releases.

Become a Member

Founding Member Exclusive

As a founding member of this program, you will also receive the following benefits:

An additional, special celebration giving founding members a total of 5 exclusive events to look forward to.

Lux Row Distillers' rarest and most celebrated release, a bottle of distillery-exclusive Lux Row Distillers 12 Year Double Barrel.

Enrollment is now open until September 27.

Fall 2024 Plan Options:

Membership can be canceled at any time, no questions asked.
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Membership can be canceled at any time, no questions asked.
Proceed to Payment
Billing is managed by AnyRoad, operator of The Front Row membership program.
Secured by AES-256 bit encryption
Membership can be canceled at any time, no questions asked.
Proceed to Payment
Membership can be canceled at any time, no questions asked.
Proceed to Payment
Billing is managed by AnyRoad, operator of The Front Row membership program.
Secured by AES-256 bit encryption

FAQ

Please feel free to reach out to The Front Row at any time via the chat button in the bottom right of this page, or via email to concierge@frontrow.vip
What if I am unable to enroll before the enrollment deadline closes?
Does acceptance in The Front Row guarantee placement in the society?
Can I give my membership invitation to someone else?
Can I invite friends or family to members-only events?
How does membership cancellation work?
Do I have to pay for the bottles included in the membership?
What if I can’t make it to events in-person?
What happens if I’m unable to pick up my bottle from the distillery?
Become a Member